Dräger
Animating Coworking Concepts for Office LAB
A New Lens on Coworking Spaces
Animating Coworking Concepts for Office LAB
A New Lens on Coworking Spaces
Client: Office LAB
Agency: Blickwinkel
For Office LAB, we took the challenge of illustrating the potential of coworking as an innovative workplace concept. Using existing visuals, we created dynamic animations that articulated the unique benefits and vibrancy of this emerging work style.
Animation Creation: From Still Images to Dynamic Visuals
In order to visually portray the essence of coworking, we transformed static visuals into compelling animations. These were not just simple translations but truly captured the spirit and energy of coworking environments, showing them as spaces that foster collaboration, flexibility, and productivity.
Applications and Impact: Maximizing Reach Through Multimedia
The animations we developed found their place in a variety of digital applications and Out-of-Home (OOH) advertisements. Whether it was on the web or displayed publicly, these animations successfully communicated the coworking message, engaging viewers and encouraging them to explore this new approach to work.
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